Mar 28, 2024  
2016-2017 General Catalog 
    
2016-2017 General Catalog [ARCHIVED CATALOG]

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MKT 3413 Marketing Research (3)


Prereq.: MKT 3401  or equivalent and ISDS 2000 . Open only to College of Business students; open to others with permission of department. Formulation of marketing policies; theories, concepts, and methodology involved in applying research to marketing problems.



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