AGEC 4433 Agricultural Business Planning, Management and Policy (3)

Prereq.: grade of “C” or above in AGEC 2003 and ECON 2030 or ECON 2000 and ECON 2010 or equivalent; senior standing; AGEC 3003 , AGEC 3213 , AGEC 3413 ; MKT 3401 ; MGT 3200 ; and BLAW 3200 or BLAW 3201 . Integration of management, marketing and financial concepts for successful planning and implementation of agricultural business decisions; feasibility analysis, marketing policy, personnel policy, marketing mix, pricing decisions, market segmentation, marketing strategy and financial policy.