Mar 28, 2024  
2022-2023 General Catalog 
    
2022-2023 General Catalog [ARCHIVED CATALOG]

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MC 3031 Digital Advertising Creative Strategies (3)


Prereq.: MC 2010 , MC 2015 , MC 2035 . Majors only.
2 hrs. lecture; 2 hrs. lab. Introduction to advertising creative strategy development and principles of design across media; emphasis on techniques for the creation and production of digital advertising messages.



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